Platinum Born

Platinum Born

The rarest individuals deserve to wear the most precious materials known to man. While gold is beloved for its warm glow and sustained value, platinum is a luxury not to be overlooked. Platinum is a true white metal and is 30 times rarer than gold, and its luminescence allures the senses. Platinum Born is a contemporary luxury jewelry brand, founded in 2017 on the idea that platinum should be celebrated in this new era of femininity in which women are both capable and enduring. 

The mission of Platinum Born is well-matched for the tenacity and skills required to master this metal. Platinum melts at about double the heat necessary to melt 24k gold. The advanced skill one must achieve to manipulate molten platinum is part of its value. It is also why Platinum Born is so fresh on today’s fine jewelry scene. Though platinum was first discovered in the 1700s by Spaniards mining for gold in Colombia, it was so challenging to work with that it was reserved for royalty. Eventually, platinum became attainable to brides for their wedding-day jewelry in the Victorian era. Platinum is still both extravagant and hard to tame. However, with new techniques and tools come incredible possibilities, evidenced by artful Platinum Born necklaces, earrings, rings, and bracelets.

Platinum Born designs are simple yet seductive, and many morph to adapt to the wearer. For example, sparkling, faceted platinum beads give the illusion of being woven together in the Limitless collection, which flexes to fit the body. The concepts of minimalism and versatility shine through Platinum Born designs with fully transformable necklaces that feature hidden magnets and can be worn as a bracelet or in a lariat-style or choker necklace. Some Platinum Born designs incorporate freshwater pearls, which add a soft and classic quality to hoops and chain link necklaces. Platinum Born seeks to celebrate everyday luxury for today’s busy and active woman, for the first time in platinum. Jewelry from this designer is a perfect special occasion gift idea for a loved one or a treat for oneself. Come discover why Lux Bond & Green is Connecticut and Massachusetts’ favorite place to find uncommon and trend-setting Platinum Born jewelry.